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Juicy Couture is a contemporary fashion brand known for its playful, feminine, and glamorous styles. The brand was born in Los Angeles in 1997, founded by Pamela Skaist-Levy and Gela Nash. Juicy Couture first gained fame in the early 2000s for its now-iconic velour tracksuits. The unique blend of sporty and chic quickly caught on, becoming a popular choice among celebrities like Jennifer Lopez, Britney Spears, and Paris Hilton. Today, Juicy Couture has evolved into a global phenomenon, with a product range that extends beyond clothing to include handbags, shoes, jewelry, eyewear, and fragrances. Decades since its inception, Juicy Couture continues to be a highly sought-after brand, proving that casual luxury is always in fashion.
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